INTERACTIVE MUSIC VIDEO
THE ASSIGNMENT:
Introduce the crazy data bundles of telecom provider Hi to teens and tweens.
SOLUTION:
Young people use their data mainly for “normal” videos and music video. So why not create and extra one for them to watch. The first mobile first interactive music video ever.
MEDIA:
App, Social, Online, PR
Swipe your favorite girl
Scratch
360-view
Keep drunk Ronnie on his legs
Blow away the smoke
Size the burger
- CLIENTHi
- AGENCYFHV BBDO
- CONCEPTRogier de Bruin & Joeri van Oostwaard
- DIRECTORJeroen Houben
